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Advertising, Entertainment and Audiovisual Production

The firm is a leader in advising companies in the entertainment industry, advertising, media and marketing agencies, as well as audiovisual content producers.

Among others, the PUBLICITY, ENTERTAINMENT AND AUDIOVISUAL PRODUCTION area focuses on the provision of some of the following services:


01. Protection policies structuring in works that require the same under intellectual property laws.


02. Negotiation and drafting of specialized contracts in intellectual property related matters.

03. Assistance in negotiating rates with collective management companies.

04. Assistance in structuring enterprises related to copyright and related rights (artists, performers, producers of phonograms and radio and television organizations.

05. Management of licenses for the use of protected content.

06. Assistance to MSMEs in the structuring, development and execution of business models related to intellectual property.


07. Advice on claims and registration of copyright-protected works.


08. Negotiation and preparation of co-production agreements and distribution of audiovisual products.


09. Advice on the structuring and processing of authorizations for contests, promotional and skill-related games, concerning TV programs or product advertising.


10. Negotiation and preparation of sponsorship agreements for the promotion of brands or events and for the use and exploitation of artists' image in connection with different brands or products.


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Laura Arboleda / Associate Colombia
• Labor
• Corporate and Business
• Lawyer. Universidad del Rosario
• Master in Labor Law Advice and Consulting. Universidad Carlos III de Madrid (España)
• She has been an associate of the firm since 2017 and was awarded a scholarship throughout the Universidad del Rosario.
• His professional practice began at the Lloreda Camacho firm, where he was part of the labor law team. Later he worked at Parra Rodríguez Abogados, in the area of ​​labor and immigration law.
Laura Arboleda
Luís Felipe Barrios
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Luis Felipe Barrios / Partner Colombia
• Corporate and Business
• Mergers and Acquisitions
• Advertising, Entertainment and Audiovisual Production
• Private Clients and Family Businesses
• Lawyer. Universidad del Rosario 
• Specialization in Media. Universidad de los Andes
• Extensive experience in corporate operations, private contracting processes, as well as legal aspects related to entertainment and advertising products.
• He has led several projects of special relevance, such as the drafting  and design of templates and procurement processes for BP Exploration Company´s and Equión Energía Ltd.´s supply chain, and the negotiation of the International Joint Venture for the commercialization of Merrell , CAT and Hush Puppies brands in Colombia.
• He has been legal advisor to the Presidency of the Republic of Colombia in the procurement regarding the rescue and conservation of shipwrecked species, the merger, demerger, acquisition and sale of various goods and services companies.
• Expertise in the creation of sophisticated national and international structures for wealth protection and planning, among other projects.
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Myriam Montenegro / Colombia Partner
• Corporate and Business
• Advertising, Entertainment and Audiovisual Production
• Digital Media and New Technologies
• Labor
• Lawyer. Universidad del Rosario
• Specialization in Administrative Law. Universidad Externado de Colombia
• Specialization in Contract Law. Universidad del Rosario
• She has extensive experience in the leadership and development of negotiation and contracting processes in the private sector, with an emphasis on the areas of entertainment, advertising and new technologies.
• She has actively participated in the structuring of co-productions and distribution agreements for audiovisual products between Sony Pictures Television International, RCN Televisión SA and Teleset SAS
• She has led the contracting processes of Teleset SAS in Colombia and Mexico, for the acquisition of rights related to both the production of audiovisual works, and all aspects of pre-production, production and post-production thereof.
• Additionally, it provides legal advice on the acquisition of content rights to be adapted to television and new media.
Myriam Montenegro


Carlos Arnaus / Associate Mexico
• Corporate and Business
• Fusions and acquisitions
• Advertising, Entertainment and Audiovisual Production
• Lawyer. Universidad  Anáhuac - Mexico Norte
• Intern at Portos Ortiz Larregui, SC (August 2005 to May 2007)
• Legal Trainee at Microsoft México, S. de RL de CV (August 2008 to August 2009)
• Intern and Lawyer with a degree completed at Environment Law México (August 2009 to August 2011)
Carlos Arnaus
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